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MOTIVATION & MARKETING IN HLTH PROM (HPR 448)

Term: 2013 Spring Term

Faculty

Kara L Meisinger
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Linda Kenedy
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Description

Credit Hours: 3
This course will focus on promoting health-related change among individuals and within organizations. Students will study theories and strategies related to marketing health promotion program offerings. Additional topics covered will include assessing and utilizing individual motivation, accountability and incentives when promoting health-related behavior change